We already know that we are going to include free software in our business to help it grow or, failing that, avoid losses. At this point, I want to give you a few guidelines for achieving these goals.
You must remember that our main goal should be: “Increase profits and reduce costs or losses” but in the same way we must add to this “Build a brand and retain customers.” Based on these two premises, let’s divide our actions into several areas.
Create a brand :
The main goal of our business is to create a brand and corporate identity. Regardless of the size of our enterprise, it must be easily recognizable and last for a long time. Likewise, we must be omnichannel and have a single identity under all circumstances.
The brand and corporate identity should not be presented only visually but also in our actions as a business, in our goals and in the way we carry out our processes. This identification Twitter process should also involve analyzing the keywords of our business , in addition to presenting our mission, vision and scope.
There are several free tools that can help us at the moment like: GIMP, Scribus, Inkscape, blender, pencil project, Dia diagram editor and others.
Increase customer loyalty :
The process of customer loyalty is quite long and goes along the path: from a great corporate identity through sales and monitoring tools to functionality for managing our business projects.
Automation of sales, monitoring, marketing and value creation processes is undoubtedly one of the most correct ways to keep our customers .
For this important but difficult task, we can use various free tools such as CRM, project planners, e-commerce platforms and solutions, blog and others. If we have to mention a few, we could say: Magento, SugarCRM, Idempiere, Taiga, Prestashop, WordPress and more.
Increase your profit :
If we have a great brand identity with good processes and procedures focused on the loyalty of our customers, in addition to this we include free software tools in our business, we are likely to increase our profits. Increasing the profits of our business is undoubtedly the goal of all, achieving favorable results is almost always the result of previous actions. An increase in profit is closely related to an increase in sales or conversions, although this is not always the case.
Free software has an endless number of tools for this important process, the easiest to provide tools like CMS, ERP, statistics, billing software, CRM, communities, point of sale, blogging, SEO, web optimization, social media, forms. , landing pages, email, call center and others. The list of tools that can help us in this work includes: WordPress, ghost, mephisto, seo panel, socialboard, piwik, mautic, discourse, invoicescripts and others.
View More : http://hachijoisland-cashlesscampaign.com/